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Solutions: Applications: AdManager

The AdManager Banner Management System is a powerful online advertisement management tool which allows webmasters, content managers and marketing managers to formulate marketing strategy and harness the advertising potential of their website, and eliminates the requirement for outsourcing advertising management to third party advertisers.

Featuring a modular architecture, shallow learning curve and a wide range of administration tools, AdManager is a comprehensive web-based application which seamlessly integrates with any website structure, allowing it to serve websites with basic advertising management requirements as well as more complex web structures, with increased advertising management and monitoring requirements.

Due to its flexible, point-and-click environment, the AdManager Banner Management System allows comprehensive campaigns to be set up and run within minutes, while providing in-depth statistics, customer account information and full control throughout the website structure.

The AdManager is also compatible with most major ad delivery systems, allowing content managers to integrate other third party tools through a central managment console, while at the same time providing them with a independent source of information regarding the performance of these tools.

The AdManager also integrates seamlessly with Virtual Studios' popular SelfHelp Content Management System allowing unified control of all aspects of website development, content and advertising management through a single management console.

Some of the key features of the AdManager include:

  • Ad statistics analyzed by specific ad and day
  • Ad statistics analysis for the entire website structure
  • Client logins that allow tracking of individual ads and their CTR(Click Through Rate)
  • Full web based administration with the ability to add, delete or update both campaigns and client access
  • Ability for clients to request campaigns online
  • Ad delivery based on categories specified by adminstrator
  • Ad delivery for a specified number of impressions, or a specified length of time
  • Serves regular .jpg or .gif banners, as well as rich media code
  • Smart banner feature that allows placement of several ad delivery tags on one page preventing display of the same ad on a page twice
  • Compatibility with most major third party ad delivery systems (such as Doubleclick? DART?), which allows integration of third party ad campaigns and independent monitoring of their performance. 

The AdManager also integrates seamlessly with Virtual Studios' popular SelfHelp Content Management System allowing unified control of all aspects of website development, content and advertising management through a single management console.

To find out how quickly and seamlessly AdManager can be integrated into your online advertisement management strategy, please feel free to contact us for further information.



Clients that use AdManager Banner Management System:

Psirri Online
SportAction
Oxy Publications
Bodybuilding Club




Related Downloads:

AdManager Customer Information Document (Greek PDF Version - 557kb)


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